Since 2006, COCOCHOCO has been developing keratin treatments trusted by professionals around the world. What started as a commitment to better hair care has grown into a brand used in salons across more than 50 countries.
From the beginning, the goal was simple: create keratin treatments that deliver real, professional results without compromising on safety. While many brands in the industry relied on formaldehyde-based formulas for stronger results, COCOCHOCO took a different path — investing in research to develop formulas based on natural oils, amino acids, and mineral complexes.
Every product is developed in-house and produced in COCOCHOCO’s own facilities, under strict quality control standards. This isn’t outsourced manufacturing with a label slapped on — it’s a brand that controls every step of the process, from formulation to bottle.
That commitment led to ONYX, the brand’s flagship treatment — a formula years in the making, designed to give salons and clients alike the smooth, healthy results they expect, without the trade-offs.
Today, COCOCHOCO continues to expand its range — from aftercare products to specialized treatments for color-treated and damaged hair — all built on the same foundation: quality, safety, and results that speak for themselves.
Nineteen years in, the mission hasn’t changed. Better hair, done right.
